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A lot of bands take from their fans – Frankie & The Heartstrings give back. From the outset of their career in 2009 the Sunderland five-piece made it their mission to place value on music and at a time when most of the world was doing the opposite.
Whether it’s been helping to champion vinyl formats, running a fan club or opening a record shop and community space, they’ve quickly made an impact beyond their infectious song writing. A true indie pop band, across three albums (most recently 2015’s Decency) they’ve faced line-up changes, hype machines and struggles familiar to many recording artists, but seem to persist and come-up smiling.
Matt sat down with frontman and founding member Frankie Francis and guitarist Ross Millard (formerly of The Futureheads) to chat about their ethics, the fall of NME and the musical left – and not being from London.